Hey! Sun worshiper! Yes, you…
Lets chat. Your skin is your body’s largest organ and although there are many environmental elements that threaten the health of your skin, the sun and more specifically the sun’s ultraviolet (UV) rays pose the biggest threat. According to the National Cancer Institute, over 1 million people a year get skin cancer. Many of the grocery store brand sunscreens only go halfway on sun protection. They protect you from the UVB rays, but many do little against the skin damaging and cancer causing UVA rays.
UVA vs. UVB Rays
- UVA are the aging rays that can penetrate deeply into your skin. This increases the risk of wrinkling and age spots.
- UVB are the burning rays that reach the surface of the skin where they can damage the DNA.
What the SPF?
SPF is a measure of the amount of direct UVB sunlight required to turn sunscreen-protected skin red. If your skin would normally start turning red after 10 minutes of unimpeded sun exposure, a sunscreen with an SPF of 30+ delays that amount of time by 30 times. Said differently, it would take 300 minutes of exposure before your skin would start to burn.
Don’t be fooled by high SPF’s. In a world where bigger is always better, sunscreens like to tout high SPF’s as a positive when in reality, the FDA has banned the sale of sunscreens with SPF values greater than 50+, calling them “inherently misleading.” They don’t offer the same scale of protection and they encourage people to apply too little and stay in the sun too long.
The SPF rating shows the sunscreen’s performance in absorbing and blocking UVB radiation. But what about UVA protection? Most SPF ingredients don’t protect you from UVA rays and the midday sunlight is 95% UVA rays.
Sun Shades Sunscreen products are broad spectrum, meaning they protect against BOTH UVA and UVB sun rays. They also prevent signs of premature aging and rejuvenate skin with natural vitamins and minerals.
The two key ingredients in Sun Shades Mineral Plus Sunscreen 30+ and Sun Shades Sport 45+ that deliver broad spectrum protection against UVA rays are:
- Zinc Oxide found in Sun Shades Mineral Plus Sunscreen, is an exceptional sun protector that acts like tiny mirrors that reflect damaging UVA and UVB rays away from the skin before they can age and burn the skin. It is a light transparent, hypoallergenic cream that dries without leaving the white, chalky film typically associated with zinc oxide used in most other sunscreen products.
- Avobenzone, a principle ingredient in Sun Shades Sport, provides broad spectrum protection from the sun’s UVA rays and the rays before they reach the skin and maintains the protection even during long periods of sun exposure.
Other ingredients in Sun Shades Sunscreen include:
- The seeds of the Lipstick Tree, valued by the aztecs for their sun protection properties, are known for their ability to protect the skin from free radical damage.
- Kukuinut oil helps protect skin with a proactive shield that makes the skin less susceptible to damage.
- Vitamin E is a powerful antioxidant helps reduce redness and heal overexposed skin.
- Vitamin C, an essential vitamin, helps neutralize free radicals and help skin retain its elasticity.
- Vital ET®, a unique ingredient designed for sensitive skin, helps reduce the appearance of redness and swelling on the skin.
Can I just stay out of the sun?
Sure, if you want to be a vampire… no, but seriously, if you stay out of the sun, check your vitamin D levels. Sunshine causes the body to produce vitamin D, a critical function as you can’t get the amount of vitamin D you need from food. Vitamin D, technically a hormone, strengthens bones and the immune system and reduces risks of breast, colon, kidney and ovarian cancers and perhaps other disorders.
Vitamin D can also be attained through supplementation.